We love Homer Simpson because he’s funny, not because of his work ethic at the Nuclear Power Plant. And while we continue to laugh, we must strive to never, ever, run a business in the way that Homer would.
Here are a few Homer inspired pointers to guide your business in the right direction:
"Oh, so they have internet on computers now!"
Homer Simpson isn’t the brightest crayon in the box but that’s no excuse for your business to be behind in the times. Technology is constantly changing so it’s vital to stay ahead of the competition and keep your company relevant, functional and efficient in today’s business environment.
Updating technology may seem daunting at first but breaking the task up into stages can be very helpful. Your first step is to identify and appraise your existing systems. And then, to assess what is working, what isn’t and where changes can be made to increase efficiency and expand your client base. You may wish to call on the expertise of a digital agency or bring in new specialised, contract staff to assist in the transition into the digital world.